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• Iniya Iru Malargal In Tamil
• Thatstamil

Iru Malargal (lit. Two Flowers) is a 1967 Indian Tamil-languageromantic drama film directed by A. C. Tirulokchandar. The film stars Sivaji Ganesan, Padmini, K. R. Vijaya, Chittor V. Nagaiah, Nagesh, Manorama, Roja Ramani and S. A. Ashokan. It tells the story of a man who faces upheavals in his life as he is caught between his lady-love and his devoted wife. Released on 1 November 1967, Iru Malargal became a commercial success with 100 days run, and won two awards at the Tamil Nadu State Film Awards.

Plot[edit]

Sundar and Uma are classmates who fight often. Sundar, however, is very much in love with Uma, and when they perform in a dance drama competition at Madurai, and later move on to Kodaikanal, he expresses this love. Uma asks him to climb up a peak so that she will consider him as a suitor. Sundar suffers from acrophobia and almost falls while climbing, at which point Uma accepts his love.

Sundar's cousin Shanti, who lives with his family and takes care of the entire household, is fond of him and wishes to marry him. Sundar's father Sivasamy also wants this marriage to take place. When Shanti discovers the love between Sundar and Uma, however, she changes her mind. Sivasamy asks Sundar to marry Shanti, but he refuses, revealing that he is in love with Uma. Furious, Sivasamy begins looking for another bridegroom for Shanti.

Meanwhile, Uma goes to seek permission to marry Sundar from her brother, an army major who is her only living relative. She tells Sundar that she will send him a letter on a particular date (10 October). When Uma's letter informs him that she has decided to marry another person because she is not willing to go against the wishes of her brother, an emotionally distraught Sundar becomes bedridden. In truth, Uma's brother and sister-in-law were killed in a road accident, leaving behind their three children. She decided to renounce her love for Sundar to take care of the children, and lied to him so that he would not come after her.

While taking care of the dejected Sundar, Shanti is confronted by her bridegroom who accuses her of having a relationship with Sundar. When Sundar realises how much his father and his cousin have suffered because of him, he decides to marry Shanti.

Years later, Sundar has become a successful businessman living in Kodaikanal with Shanti and their daughter Geetha; Sivasamy is long dead. Meanwhile, Uma joins Geetha's school and becomes her teacher. When Geetha enthusiastically tells her mother about Uma, Shanti wants Uma to take tuition for Geetha; Uma accepts the request. She is shocked to learn that Geetha is Sundar's child when they accidentally meet along the road. Sundar goes to Uma's home, where they have a conversation about the past. Hearing this, Geetha realises that her father was once in love with her teacher.

Shanti learns of Sundar's relationship with Uma. Not wanting to cause Sundar and Shanti to separate, Uma gives a letter to the school principal Sundaravathanam, asking him to take care of her brother's children if something happens to her, and goes to a cliff to meet Sundar. She asks Sundar that will he come with her leaving everything behind she calls call him. Sundar tells her that he could leave anything except his wife and child. This is the answer Uma wants, having decided that, if Sundar talked about leaving Shanti and Geetha, she would throw herself from the cliff. At the same time, Shanti concludes that Uma and Sundar should be united, and decides to commit suicide, Uma and Sundar stop her, with Uma telling her everything that happened between her and Sundar was in the past. Uma also tells Sundar and Shanti that she does not want to cause further problems for them and leaves, going back to a boarding school with her niece and nephew.

Cast[edit]

• Sivaji Ganesan as Sundar
• Padmini as Uma
• K. R. Vijaya as Shanthi
• Chittor V. Nagaiah as Sivasamy
• Nagesh as Sundaravathanam
• Manorama as Poongothai
• S. A. Ashokan as Balu
• Roja Ramani as Geetha

Production[edit]

The story of Iru Malargal was written by A. C. Tirulokachandar who also directed,^[1] and produced by Thambu under Manijeh Cine Productions.^[2] The dialogues were written by Aaroor Dass. Cinematography was handled by Thambu, and editing by B. Kandaswamy.^[3] Tirulokachandar's name was spelt 'Tirulogchander' in the credits.^[4]

Soundtrack[edit]

The soundtrack was composed by M. S. Viswanathan, while Vaali penned the lyrics,^[5] replacing Viswanathan's usual associate Kannadasan.^[6] The song 'Maharaja oru Maharani' was the first in Tamil to feature ventriloquism before it was used on a larger scale in Avargal 10 years later.^[7] It marked the debut of Shoba Chandrasekhar as a playback singer.^[8] Vaali considered the number 'Madhavi Ponmayilal' as one among his 'personal favourites'.^[9] The song is set in Kharaharapriya raga.^[10] N. Sathiya Moorthy Rediff.com named it as one of Vaali's 'most memorable songs'.^[11]

Iniya Iru Malargal In Tamil

Release[edit]

Iru Malargal was released on 1 November 1967, during Diwali day. Despite facing competition from another Sivaji Ganesan film Ooty Varai Uravu, released on the same day,^[12][13] it emerged a commercial success, running for over 100 days in theatres.^[14] At the Tamil Nadu State Film Awards, Vijaya won for Best Actress, and Tirulokchandar won for Best Story Writer.^[7]

References[edit]

1. ^Iru Malargal (motion picture) (in Tamil). Manijeh Cine Productions. 1967. Opening credits, from 0:07 to 2:13.
2. ^Film News Anandan (2004). Sadhanaigal Padaitha Thamizh Thiraipada Varalaru [Tamil film history and its achievements] (in Tamil). Chennai: Sivagami Publishers. Archived from the original on 2018.Cite uses deprecated parameter dead-url= (help)
3. ^Cowie, Peter; Elley, Derek (1977). World Filmography: 1967. Fairleigh Dickinson Univ Press. p. 265. ISBN0-498-01565-3.
4. ^Rangarajan, Malathi (18 June 2016). 'A director who stood tall'. The Hindu. ISSN0971-751X. Retrieved 12 March 2018.
5. ^'Iru Malargal (1967)'. Raaga.com. Retrieved 1 June 2012.
6. ^Rangarajan, Malathi (9 July 2004). 'Memorable evening in many ways'. The Hindu. Retrieved 1 June 2012.
7. ^ ^ab'செலுலாய்ட் சோழன் – 112 – சுதாங்கன்'. Dinamalar (in Tamil). Nellai. 7 February 2016. Retrieved 26 March 2019.
8. ^Ashok Kumar, S. R. (13 April 2006). 'A celebrity in her own right'. The Hindu. ISSN0971-751X. Retrieved 12 March 2018.
9. ^Ashok Kumar, S. R. (1 February 2007). 'A lyrical journey across four generations in cinema'. The Hindu. Retrieved 12 March 2013.
10. ^Mani, Charulatha (13 April 2012). 'A Raga's Journey — Kingly Kharaharapriya'. The Hindu. ISSN0971-751X. Retrieved 12 March 2018.
11. ^Sathiya Moorthy, N. (22 July 2013). 'Remembering Vaali'. Rediff.com. Archived from the original on 17 May 2015. Retrieved 17 May 2015.Cite uses deprecated parameter dead-url= (help)
12. ^Jeshi, K. (1 November 2013). 'Released on Deepavali'. The Hindu. Retrieved 26 March 2019.
13. ^நரசிம்மன், டி.ஏ. (26 October 2018). 'சி(ரி)த்ராலயா 39: ஊட்டி வரை லூட்டி'. The Hindu Tamil. Retrieved 26 March 2019.
14. ^Ganesan, Sivaji; Narayanaswamy, T. S. (2007) [2002]. Autobiography of an Actor: Sivaji Ganesan, October 1928-July 2001. Sivaji Prabhu Charities Trust. p. 242.

External links[edit]

• Iru Malargal on IMDb

Kumkum Bhagya (transl.Vermilion In My Fate) is an Indian drama television series produced by Ekta Kapoor's Balaji Telefilms.^[2] It premiered on 15 April 2014 on Zee TV.^[3] Starring Sriti Jha and Shabir Ahluwalia, it is loosely based on Sense and Sensibility by Jane Austen.^[1]

Thatstamil

The series started as the story of Pragya, Bulbul and their mother Sarla Arora's hope to see them married. Later, the show revolved around Abhi and Pragya.

On 18 March 2019, after Abhi and Pragya's separation, a twenty-year leap was introduced.^[4] Post-leap, Mugdha Chapekar and Naina Singh are introduced as Abhi and Pragya's separated twin daughters, Prachi Arora and Rhea Mehra.^[5][6]

• 1Plot
• 2Cast
• 3Production
• 4Distribution and release
• 5Reception

Plot[edit]

Pragya and Bulbul help their mother Sarla run the Kumkum Bhagya marriage hall. The series begins with a short-lived love triangle involving Pragya – Suresh – Bulbul, leading to the cancellation of Pragya's engagement with Suresh. Rockstar Abhishek 'Abhi' is in a relationship with supermodel Tanushree 'Tanu'. Purab Khanna is Abhishek's best friend and music handler and hires Bulbul at his advertising agency. He falls in love with Bulbul despite being engaged to Abhi's sister Aliya. Aliya misunderstands that Purab is seeing Pragya and Abhi marries Pragya to keep her from ruining Aliya's relationship with Purab. Post-marriage, Pragya realizes the truth and accepts the blame to protect Bulbul. On his wedding day, Purab abandons Aliya and comes clean to everyone about his love for Bulbul. Various situations and circumstances bring Abhishek and Pragya closer. Abhi reconciles with Purab and Bulbul and gets them married which further results a furious Aliya to kill Pragya, but in order to save her sister, Bulbul sacrifices her life by interfering in Aliya's plan and dies. Desperate to get Abhi back, Tanu fakes a DNA report to imply that he is the father of her unborn child, which is actually the result of a one-night stand between her and Nikhil. Pragya realises the truth but suffers an accident and is declared dead, before she could reveal the truth to Abhi.

20 days later[edit]

Pragya returns to exact revenge on her wrongdoers by becoming the owner of Abhi's properties. Bulbul risks her life and dies while saving Pragya from Aliya. The season ends with Pragya exposing Tanu and winning back Abhi's trust. However, Abhishek gets into an accident and loses his memory. He forgets the last two-and-a-half years of his life, including Pragya who has to leave him for his own good.

2 months later[edit]

, Abhi and Pragya came across each-other once again, the meeting results to their friendship where Abhi is still unaware of who she is. On his wedding day with Tanu, Abhi regains his memory but he soon loses Pragya for she is shot by some goons and falls into a dam. However after several sequences with her look alike named Munni, Pragya finally recovers from coma and reconciles with Abhi. On the other hand, Purab and Disha's love story begins to bloom. She proposes to him and he decides to move on from Bulbul and give their marriage a chance.

A girl named Simonika, joins Abhi's office as his secretary, she plans to take her revenge for he has killed her husband Dushyant. In a barter, Tanu asks Simonika to spare Abhi and kill Pragya instead. However, Simonika ends up murdering Dadi who reaches the factory before Pragya to save her life. Both Abhi and Aliya blame Pragya for Dadi's death. Abhi asks Pragya to leave, thus, a heart-broken and grief-stricken Pragya is shown attempting suicide by jumping off a cliff.

7 years later[edit]

Abhi lives with Tanu just as a friend while Pragya is living in the UK with King Singh, a London-based rapper. She also has a daughter from Abhi, named Kiara. Abhi and Pragya hold each other responsible for Dadi's death. Abhi and King are offered a world music album and thus, the latter flies to India with Pragya and Kiara.

Kiara and Abhi meet in Delhi, where the Mehra family now lives, and become good friends. Abhi finds out about Kiara being his daughter at Neha's wedding, Mitali and Raaj's daughter. Abhi comes to know that King and Pragya are not married for real. He convinces Pragya of his love and re-marries her, after their marriage, Pragya expects twins. A jealous Tanu tries to kill Pragya and her unborn babies, but Abhi, Aliya and others kick her out of the house. King too realises his mistake and decides to protect Pragya from Tanu. Tanu reaches out to her ex-boyfriend Nikhil and instigates him to take revenge from Abhi by murdering Pragya and her twins. Nikhil enters Mehra mansion with the intention of killing Pragya and her twins but Kiara identifies him.. To save himself from being exposed, he changes his plan and kidnaps Kiara. Nikhil then calls Abhi – Pragya to ask for ransom money, but eventually plans to end Kiara's life to complete his revenge which results to Pragya and Abhi blaming each-other.

20 Years Later[edit]

It is shown that Abhi and Pragya have been separated and have each of their daughters; Pragya has the custody of Prachi and Abhi has the custody of Rhea. Rhea and Prachi do not get along. Pragya has settled in Hoshiarpur working as college lecturer. Prachi has a friend, Ishana who lives with Pragya and Prachi and Pragya affectionately calls her Beeji. Abhi is settled in Delhi. He has a company which promotes the new young talents. Purab has married Aliya, but their married life is not a happy one. They also have a son named Aaryan.

Cast[edit]

Main[edit]

• Sriti Jha as Pragya Arora– Sarla and Raghuveer's daughter; Bulbul, Preeta and Srishti's sister; Abhishek's wife; Kiara, Prachi and Rhea's mother (2014–present)
• Shabbir Ahluwalia as Abhishek 'Abhi' Mehra– Alia's brother; Pragya's husband; Kiara, Prachi and Rhea's father (2014–present)
• Mugdha Chaphekar as Prachi Arora– Pragya and Abhi's daughter; Kiara and Rhea's sister (2019–present)
• Naina Singh as Rhea Mehra– Pragya and Abhi's daughter; Kiara and Prachi's sister (2019–present)
• Krishna Kaul as Ranbir Kohli– Pallavi and Vikram's son (2019—present)

Recurring[edit]

• Mrunal Thakur as Bulbul Arora– Sarla and Raghuveer's daughter; Pragya, Preeta and Srishti's sister; Poorab's former wife (2014–2016)
• Arjit Taneja/Vin Rana as Poorab Khanna– Abhishek's best friend turned brother in-law; Bulbul and Disha's former husband; Alia's husband; Sunny and Aryan's father (2014–2016)/(2016–present)
• Ruchi Savarn as Disha Singh– Poorab's former wife; Sunny's mother (2017–present)
• Shikha Singh as Alia Mehra– Abhishek's sister; Poorab's wife; Aryan's mother (2014–present)
• Zeeshan Khan as Aryan Khanna– Alia and Poorab's son (2019- present)
• Aparna Mishra as Shahana– Prachi's adoptive sister (2019–present)
• Ashlesha Saawant as Meera– Rhea's governess (2019–present)^[7]
• Mehul Kajaria as Vikram Kohli– Daljeet's son; Pallavi's husband; Ranbir and Mishti's father; Abhishek's friend and business partner (2019–present)
• Khyati Keswani as Pallavi Kohli– Vikram's wife; Ranbir and Mishti's mother (2019–present)
• Kiran Bhargava as Daljeet Kohli– Vikram's mother; Ranbir and Mishti's grandmother (2019–present)
• Neena Cheema as Sarita– a Gujarati woman who gave refuge to Pragya and her daughters (2019–present)
• Pooja Singh as Mishti Kohli– Pallavi and Vikram's daughter; Ranbir's sister (2019–present)
• Ribbhu Mehra as Ritik– Disha's friend (2019-present)
• Sonali Joshi as Chief Minister Vasudha (2019)
• Kaurwakee Vasistha as Kiara Mehra– Pragya and Abhi's daughter; Prachi and Rhea's sister (2018–2019)
• Vedaansh Jaju as Sunny Khanna– Disha and Poorab's son, Aryan's half-brother (2018–2019)
• Mishal Raheja as King Singh– a professional rapper (2018–2019)^[8]
• Daljeet Soundh as Daljeet Mehra– Matriarch of Mehra family; Abhi, Alia, Raj and Akash's grandmother. (2014–2018)
• Madhurima Tuli/Leena Jumani as Tanushree Mehra– Alia's friend (2014–2019)
• Nikhil Arya/Rujut Dahiya/Shaad Randhawa as Nikhil Sood– Tanu's former lover (2015–2019)
• Supriya Shukla as Sarla Arora– Raghuveer's wife; Pragya, Bulbul, Preeta and Srishti's mother (2014–2018)^[9]
• Madhu Raja as Daljeet Arora– Raghuveer's mother; Pragya, Bulbul, Preeta and Srishti's grandmother (2014–2018)
• Unknown as Jaanki– Arora family's housekeeper; Poorvi's mother (2014–2018)
• Zareena Khan as Indu Suri– Matriarch of Mehra family; Abhishek, Raj, Akash and Alia's cousin grandmother (2014–2019)
• Abeer Adil as Tarun– King's cousin; Neha's husband ^[10] (2018–2019)
• Ajay Trehan as Ajay Mehra– Pammi's husband; Raj and Akash's father; Abhishek and Alia's uncle (2014–present)
• Shivaani Sopuri as Pammi Mehra– Ajay's wife; Raj and Akash's mother; Abhishek and Alia's aunt (2014–present)
• Anurag Sharma as Raj Mehra– Pammi and Ajay's son; Akash's brother; Abhishek and Alia's cousin; Mitali's husband (2014–present)
• Suwati Anand as Mitali Mehra– Raj's wife; Neha's mother (2014–present)
• Richa Rathore as Neha 'Babli' Mehra– Mitali and Raj's daughter; Tarun's wife (2018)
• Ravi Chauhan as Robin– Mehra family's butler (2014–present)
• Charu Mehra as Poorvi– Jaanki's daughter; Pragya and Bulbul's namesake sister (2014–2015)
• Ankit Mohan as Akash Mehra– Pammi and Ajay's son; Raj's brother; Rachna's husband; Abhishek and Alia's cousin (2014–2016)
• Aditi Rathore as Rachna Mehra– Suresh's sister; Akash's wife (2014–2016)
• Faisal Rashid as Suresh Shrivastav– Rachna's brother; Pragya's former fiancé (2014–2015)
• Neha Bam as Mrs. Khanna– Poorab's aunt (2014–2015)
• Neel Motwani as Corporator Neil Thakur (2014–2015)
• Bobby Khanna as Mr. Mehta– Tanu's father (2015–2017)
• Roma Lavani as Mrs. Mehta– Tanu's mother (2015–2018)
• Rithvik Dhanjani as Arjun Kirloskar (2015)
• Asha Negi as Poorvi Kirloskar (2015)
• Krystle D'Souza as a stranger who gives Pragya lift when the latter is in search of Abhishek (2016)
• Pratik Parihar as Manohar, Abhi's accountant who plotted a trap along with Alia against Pragya (2016)
• Nitin Goswami as Dushyant Rana, Simonica's husband who was accidentally killed by Abhishek (2017–2018)
• Vivana Singh as Simonica Rana, Dushyant's widow (2017–2018)
• Sharhaan Singh as Sangram Singh Chautala, Disha's ex-fiancé (2017–2018)
• Shraddha Arya as Dr. Preeta Arora, Sarla and Raghuveer's daughter; Pragya, Bulbul and Srishti's sister (2017–2018)
• Dheeraj Dhoopar as Karan Luthra, Rakhi and Mahesh's son; Rishabh's brother; Sameer’s cousin (2017–2018)
• Anjum Fakih as Srishti Arora, Sarla and Raghuveer's daughter; Pragya, Bulbul and Preeta’s sister (2017–2018)
• Abhishek Kapur as Sameer Luthra, Rishabh and Karan’s cousin; Rakhi and Mahesh's nephew (2017-2018)
• Manit Joura as Rishabh Luthra, Rakhi and Mahesh's son; Karan's brother; Sameer’s cousin; Sherlyn's husband (2017–2018)
• Ruhi Chaturvedi as Sherlyn Khurana, Prithvi’s former wife; Rishabh’s wife (2017-2018)
• Sanjay Gagnani as Prithvi Malhotra, Sherlyn's former husband; Preeta’s former fiancée (2017–2018)
• Twinkle R Vashisht as Kritika Luthra, Sameer’s cousin; Rakhi and Mahesh's niece (2017–2018)
• Neelam Mehra as Baani Luthra, Mahesh and Kareena’s mother; Rishabh and Karan’s grandmother (2017–2018)
• Anisha Hinduja as Rakhi Luthra, Mahesh’s wife; Karan and Rishabh's mother (2017–2018)
• Naveen Saini as Mahesh Luthra, Rakhi’s husband; Karan and Rishabh's father (2017–2018)
• Pyumori Mehta Ghosh/Usha Bachani as Kareena Luthra, Mahesh’s sister; Rishabh, Karan and Sameer’s aunt (2017–2019)
• Vijay Kashyap as Raghuveer Arora, Daljeet's son; Sarla's husband; Pragya, Preeta, Bulbul and Shristi's father (2017)
• Shwetanshu Singh as Dr. Sheila (2017)
• Roma Bali as Tarun's mother; King's aunt (2018–2019)
• Vishal Singh as Rahul, Abhishek and Poorab's friend; Anjali's husband (2018)
• Rhea Sharma as Anjali, Abhishek and Poorab's friend; Rahul's wife (2018)
• Yuvika Choudhary as Tina, Rahul's former fiancé (2018)
• Dolly Sohi as Tina's mother (2018)
• Kavita Ghai as Rahul's mother (2018)
• Rakesh Kukreti as Rahul's father (2018)
• Jaanvi Sangwan as Beeji, a nurse who took Pragya in after the latter's exile(2019)^[11]
• Manmohan Tiwari as Rohit Gill, a local gangster at Hoshiyarpur (2019)^[12]

Guest stars[edit]

• Shubham Choudhury

Production[edit]

Development and premiere[edit]

Kumkum Bhagya has moved beyond the confines of a TV show to become an integral part of our viewers’ lives. Over the past couple of years, Abhi, Pragya and their undeniable chemistry has appealed to viewer sensibilities, making the show the undisputed leader of the Hindi television space.

The series is a love story^[14] produced by Ekta Kapoor and Shobha Kapoor under the banner Balaji Telefilms that airs on Zee TV. The show premiered at 09:00 pm (IST) and 10:30 pm (CAT) on Tuesday on 15 April 2014 and airs episodes from Monday to Friday. Ekta Kapoor considers the letter K to be lucky and has named many of her productions starting with K.^[15] Talking about introducing a fresh concept on prime time, Zee TV Programming Head, Namit Sharma said, 'It takes one epic show to replace another, so you can imagine. It is a passionate drama of love, a far cry from regular saas-bahu soaps and has an ensemble cast of some very talented actors.'^[16]Ekta Kapoor added, 'While two of my shows (Pavitra Rishta and Jodha Akbar) are already on-air and doing immensely well on Zee TV, it's a pleasure to extend my partnership with Zee to a third show. Pavitra Rishta has had a run of over five years now and the journey has been most gratifying for me as a producer. While the audiences who are hooked on to Pavitra Rishta will continue to enjoy the show at 6:30 PM, Kumkum Bhagya will open at 9 PM, drawing maximum eyeballs. It is so contemporary in its treatment that viewers will be able to instantly spot characters out of their own lives in the show. It's a story of passionate love that anyone with a soul would be able to easily relate to'.^[16]

Speaking of his comeback as an actor, Shabbir Ahluwalia, the protagonist of the show says, 'With me producing shows, it was getting very difficult to manage time for acting assignments. But now, I have decided to concentrate on acting. You cannot be away from what you love doing for long. The role appealed to me a great deal. This is the first time that I will be playing a rockstar on television and in order to look my part, I had to ensure that I did not just get my costume and look right, but also get that attitude right that is required to portray a rockstar onscreen.'^[16]

Casting[edit]

Shabbir Ahluwalia,^[17] who was also cast in Ekta's TV Series Kayamath, was selected to portray the lead role of Abhishek Prem Mehra. Ahluwalia made his comeback after Zee 20 Cricket League. Actress Sriti Jha landed in lead role in the show .^[17]Mrunal Thakur was selected to portray the second leading role of Bulbul^[18] while Arjit Taneja was cast opposite her.^[18][19] In May 2014, Shikha Singh entered the show as the main antagonist Aliya Mehra,^[19][20][21] while Madhurima Tuli was cast to portray the negative role of Tanu. Later, Tuli had to shoot for her film Baby so, this role was later played by Leena Jumani in September 2014.^[22] Actor Faisal Rashid was selected to portray the role of Suresh (Pragya's fiancé) who played an important role in April–May 2014, but in May 2015 he quit the series.^[23] Actress Supriya Shukla was cast to play the role of Sarla Arora, while Madhu Raja played the role of Daljeet Arora. Other supporting cast members include Samiksha Bhatnagar, Ankit Mohan, Charu Mehra and Amit Dhawan. Bhatnagar, who portrayed the supporting role of Mitali was replaced by Swati Anand within the month of launch while Anurag Sharma, who also appeared in Ekta Kapoor's Pavitra Rishta, Bade Achhe Lagte Hain, Yeh Hai Mohabbatein and Itna Karo Na Mujhe Pyaar replaced Amit. In 2015, Neel Motawani (who was also cast in other shows of Ekta) was selected to play the negative role of Neel; while in June 2015 Nikhil Arya entered the series playing the role of main male antagonist Nikhil Sood.^[24]

In December 2015, actress Mrunal Thakur who played the role of Bulbul opted out from the show and was to be replaced by Kajol Shrivastava, however the character of Bulbul was phased out of the series after Mrunal's departure. In August 2016, Ankit Mohan quit the show so his character left as well. In September 2016, Arjit Taneja quit the show and was replaced by Vin Rana. In October 2016, Nikhil Arya was replaced by Rujut Dahiya.^[25] In July 2017, actress Ruchi Savarn entered the show as Purab's new love interest. Mishal Raheja as King Singh and Kaurwakee Vashista as Kiara mehra entered the show after the leap. Actor Abeer Adil was cast in 2018 as King's cousin Tarun and Roma Bali as Tarun's mother.^[10]

Naina Singh and Mugdha Chapekar entered the show as the new leads after the 20 years Generation Leap.^[26] Actor Krishna Kaul plays the male lead post leap.^[27]

Distribution and release[edit]

Broadcast[edit]

The series was released on 15 April 2014 on Zee TV. The series also airs on Zee TV HD and Zee TV Asia. The show was also broadcast internationally on the latter's international distribution. It airs in U.K., U.S., Reunion Island, Malaysia, Canada, Mauritius, Sri Lanka, Ireland, South Africa, Indonesia, Chile, Philippines, Ghana, and Singapore on Zee TV Worldwide.^[16]

Digital release[edit]

In late 2015, the app introduced their 'Before TV' service where they launched Kumkum Bhagya's episodes before airing on TV, new episodes where released during 5:30am (IST), the service was available on a subscription plan. Although the YouTube service was terminated, the channel still release their episodes on the Zee TV website and Zee TV app. On ZEE5 the show airs earlier than on TV.

Spin off[edit]

A spin-off series Kundali Bhagya premiered on 12 July 2017. The series narrates the story of Pragya's two sisters Preeta and Srishti and their attempt to find their mother Sarla and the dynamics which lead to their acquaintance with the rich and famous Luthra family. The show stars Shraddha arya, Deeraj Dhoopar and Manit Jaura.^{[28][29][30][31]}

Television special[edit]

Kumkum Bhagya - Saawaan Mahotsav (Vermilion In My Fate- Monsoon Festival) is a special segment wherein Kumkum Bhagya characters will be seen celebrating the Saawan Mahotsav and will recreate a scene from Kuch Kuch Hota Hai. Pragya and Abhi will be invited to Tina and Rahul's wedding. On realizing how much Anjali loves Rahul, Pragya along with Abhi, would make Rahul believe that he is actually in love with Anjali and that they both should tie the knot.

This Special episode stars Rhea Sharma, Vishal Singh, Yuvika Chaudary along with Sriti Jha and Shabbir Ahluwalhia.

Reception[edit]

Critical reception[edit]

Here's celebrating a show that has stood the test of time and crossed the boundaries of language, a big thank you to each and every one of you from all over the world for all the love you have given Kumkum Bhagya, for always keeping it at the top, no matter where it aired, and what language. We, as a team, are truly grateful that you let us entertain you for half a decade.

Initially started with low ratings, the show climbed to Top 5 most watched shows across all GEC's. After only a few weeks of its launch and was touted as the biggest fiction launch of 2014.^[33] The serial is very popular among Indian women.^[34] The show also gave tough fight to GEC leader Diya Aur Baati Hum that airs at same slot on Star Plus. On the reception of the show in such a short span of time, Zee TV business head Pradeep Hejmadi announced that he considered the 'wedding track' a very important inflection point for people to gravitate to the series, believing it to be attracting increasing interest in all parameters. He also added 'Each story has its own promise and people who tune in are people who are bought into those promises or are keen to explore the relationships or the characters that stand out speaking to them. We concentrated on bringing out the key inflection points for the show and it was important because it is the core promise of Kumkum Bhagya.'^[35]

Later, the series further raised to 13.5 million impressions (urban + rural) when the production decided to introduce Tannu's DNA report storyline. Later in the month of August, makers introduced Abhi's memory loss twist and restarted the show which helped to maintain the ratings and dominated the first spot till October. In the month of October 2016, Balaji Telefilms Naagin second season launched and dominated the first spot, pushed Kumkum Bhagya to second spot in BARC chart. In the month of May 2017, Kumkum Bhagya became number one show again and continued to be for few weeks, dethroning the mega success of 2017 Naagin second season. In September, Kumkum bhagya's Spin-off Kundali Bhagya, the story of Pragya's long lost sisters Preeta and Shristi became the most watched show replacing Kumkum Bhagya. Since then Kumkum Bhagya mostly stayed in second spot. Decline ratings lead makers to introduce Kumkum Bhagya: Doosri Peedhi (Translation: Vermilion in my fate: next generation) quickly in March 2019. Doosri Peedhi helps to make the show number one again in BARC week 14, 2019.^[36]

Reruns of Kumkum Bhagya premiered on Zee Anmol from 2017 and does wonder in BARC rural chart.^{[37][38][39][40][41]}

Ratings[edit]

Awards and nominations[edit]

Soundtrack[edit]

The Kumkum Bhagya Soundtrack was written by Nawab Arzoo and composed by Lalit Sen. Lalit Sen had composed the original songs and background score for the show. 'Allah Waariyan' is not the song of this show but it was the theme song of Abhi and Pragya. The first original song of the show is 'O Rabba Ki Karaan', audience loved the song. The sad version of this song are also released with the title 'Tum Ko Mera Dard Dikhna' and 'Har Ke Bhi Jitna Hai Pyaar' Sung By Kashi Malik. Meherbaanon Ka Shukriya Song was released on the occasion of completing 1000 episodes and for thanking the audience for the love and support.

All lyrics written by Nawab Arzoo; all music composed by Lalit Sen.

References[edit]

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External links[edit]

• Kumkum Bhagya on IMDb
• Iniya Iru Malargal on IMDb